# Fey

> Fey (legal name: Fey Labs Inc) is a financial research platform built for the modern investor, delivering real-time market intelligence with an obsession for clarity and design. Founded in 2020, Fey joined Wealthsimple in August 2025, where the team is now helping shape the future of investing and banking.

## About

- [Announcement: Wealthsimple acquires Fey](https://newsroom.wealthsimple.com/wealthsimple-acquires-investment-research-platform-fey): Official news of the acquisition (August 27, 2025).
- [Why we sold Fey](https://x.com/tcosta/status/1961445239945560458): Reflections from Fey co-founder Thiago Costa.

## Press coverage

- [BetaKit — Wealthsimple acquires Fey to bolster its investment research capabilities](https://betakit.com/wealthsimple-acquires-fey-to-bolster-its-investment-research-capabilities/)
- [iPhone in Canada — Wealthsimple Acquires Fey to Add Pro Trading Tools to App](https://www.iphoneincanada.ca/2025/08/28/wealthsimple-acquires-fey-to-add-pro-trading-tools-to-app/)
- [FinTech Futures — Wealthsimple acquires Fey](https://www.fintechfutures.com/m-a/wealthsimple-acquires-fey)

## Founders

- Thiago Costa — [@tcosta](https://x.com/tcosta) · [tcosta.com](https://tcosta.com/)
- Dennis Brotzky — [@brotzky](https://x.com/brotzky)
- Thomas Russell — [@tjruss](https://x.com/tjruss)

## Notes

- Sign-ups to Fey are closed. The work continues at Wealthsimple, across investing and banking.